(09/13/05) Marketing for Entrepreneurs

“Effective Marketing Methods and Techniques
to Drive Sales and Bring in New Customers”

Tuesday, September 13th • 5:30–8:00 PM
Federal Reserve Bank of Philadelphia
7th & Arch Streets, Philadelphia PA

You have seen a great opportunity, prepared your new product or service, and are about to get started. What is the best way to identify and reach your soon-to-be customers? At the Entrepreneur’s Forum kickoff event of the year, our expert panel will discuss how to effectively market your new company.

Key Subjects:

q The importance of developing a marketing strategy
q How to write a winning marketing plan
q Proven strategies to identify your target market
q The best way to develop a lead generation program
q Marketing channels ― advertising, direct mail, internet, email, telemarketing, business/trade associations, trade shows ― and how to utilize them effectively
q How to build customer loyalty through customer service

The essence of marketing is to understand your customers' needs and wants and develop a plan to meet them. The most effective way to expand your company is to focus on organic growth. But, if you are like the majority of entrepreneurs, your marketing budget is limited. To succeed you must use marketing techniques that give you the biggest bang for your buck.

Please join us on September 13th to discuss how best to market your business without breaking the bank with our panel of experts.



For more information, please visit the following page and download the PDF describing this event. Pre-registration is required!

http://www.efgp.org/monthly_events.php


Upcoming events not to be missed:

October 27, 2005 – The 2005 Philadelphia 100 Awards.
November 8, 2005 – The Entrepreneurial Outlook for 2006